BancMarc

BancMarc now trading as The Barter Authority!

Serving Richmond Since 1980

Bill Meacham has owned BancMarc in Richmond since 1980 and The Barter Authority in Norfolk since 2007. That means he’s seen his business evolving from a pencil and paper system that relied on carbon-copy forms to a computerized system that tracks all transactions and account balances electronically.

“With bartering, you are getting things at wholesale cost, even on items you only use occasionally,” he said. “We are ‘creative brokers,’ marketing the products of our members.”

Smarter Companies Barter

Bill Meacham, barter executive for 30 years explains the nuts and bolts of maximizing your relationship with a professional trade exchange. Mr. Meacham provides a thorough introduction to a powerful, centuries-old concept that is making an increasingly significant impact in this time of cash conservation. This book is for business owners looking for ways to lower operating costs, gain more customers, and move excess inventory. It will help you edge out competition using a professional trade exchange and expose your company to unparalleled marketing power and referrals. A compelling book based on experiences from a true pioneer of the professional trade concept. A must read for all business owners, especially in today’s uncertain economic market.